07 May 2018
Poornima Vijayashanker talks with Dave Rael about trust, business, relationships, being a maker, design, marketing, and public speaking

Poornima Vijayashanker is an entrepreneur, engineer, author, and speaker who has made her mark on the tech world. A graduate of Duke University, Poornima was the founding engineer at Mint where she helped build, launch, and scale the product until it was acquired by Intuit. Following the acquisition, Poornima went on to launch Femgineer, an education company for tech professionals and entrepreneurs who want to learn how to build software products and companies. Poornima speaks at industry events around the world and has authored the book, "How to Transform Your Ideas into Software Products", and "Present! A Techie’s Guide to Public Speaking" with Karen Catlin. Having served as the EIR at 500 Startups, Poornima has also lectured at her alma mater’s Pratt School of Engineering. She hosts a weekly web show called Build, sponsored by Pivotal Tracker.

Poornima's top 3 tips for delivering more value:
  1. Put aside what you think you need to be doing - find the intersection of what you want and enjoy with fulfilling your needs and favor those over "should"
  2. Think about how you interact with other people, especially whether you enjoy broad interactions with multiple people or an intimate inner circle
  3. Only after taking care of yourself, turn your attention to deciding who you want to serve

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