01 August 2016

Guest:

Jonathan Stark talks with Dave Rael about climbing the chain of value, embracing humanity, and the problems inherent in hourly billing

Jonathan helps consumer brands thrive in the post-PC era. Jonathan is the author of three books on mobile and web development, most notably O’Reilly’s Building iPhone Apps with HTML, CSS, and JavaScript which is available in seven languages. His Jonathan’s Card experiment made international headlines by combining mobile payments with social giving to create a “pay it forward” coffee movement at Starbucks locations all over the U.S.

Jonathan's top 3 tips for delivering more value:
  1. Try to talk the potential client out of hiring you
  2. Define metrics for measuring progress against the goal that matters to the client
  3. Increase your authority for something specific


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